Client Profile
A family-owned retail chain with 200+ stores across India seeking to modernise operations and launch an omnichannel strategy.
The Challenge
Legacy POS systems, siloed inventory management, and no unified customer data platform. E-commerce revenue was less than 2% of total sales despite growing online demand.
Our Approach
Nirji designed a 3-phase transformation roadmap: (1) unified data infrastructure, (2) omnichannel inventory and fulfilment, (3) AI-powered personalisation engine. We embedded a transformation team for 12 months.
Solution Delivered
Launched a fully integrated omnichannel platform within 10 months. Unified customer profiles across online and offline touchpoints, enabling personalised marketing at scale.
Measurable Outcomes
2% → 18%
E-commerce Revenue Share
67% → 96%
Inventory Accuracy
34%
Customer LTV Increase
"Nirji transformed how we think about our business — not just the technology, but the entire operating model."
Services Used in This Engagement
This case study involved the following Nirji capabilities.
How This Connects to Our Broader Practice
This engagement exemplifies how Nirji Ventures integrates multiple capabilities to deliver end-to-end results. Companies facing similar challenges often benefit from our investment banking practice for capital transactions, business transformation consulting for operational improvements, and financial advisory for structuring and governance.
For companies expanding internationally, our global expansion advisory provides market entry support across 30+ countries. Early-stage ventures can explore our startup consulting practice for strategic guidance from pre-seed through Series B.
Browse our insights library for research and frameworks on growth strategies, funding stages, investor evaluation criteria, and exit planning. View all case studies to see more examples of our work.